WRITE STORIES THAT
STAND OUT & SELL
OUTLINE AND WRITE YOUR NOVEL OR SCREENPLAY STEP-BY-STEP WITH THE SIMPLEST, INDUSTRY-PROVEN SYSTEM USED BY PROFESSIONALS IN TV & FILM.
Trusted by working screenwriters, novelists, production companies, educational institutions and major broadcasters!
Billy is a story machine and will help guide your ideas into a complete and well-drawn product. I would be lost without him!
Lauren Yeates
Head of Development, Water & Power Productions
I've always said you need mentors around you who can help your work reach its potential. This really helped me cut to the core of the drama and create something as emotional and funny as it possibly can be.
George Jaques
Writer/Director/Actor/Producer
Billy has an incredible ability to understand the story you're trying to tell, even if you can't see it yourself. His insight into story structure is invaluable, and he supports and guides writers in a way that allows them to realise their potential. He knows exactly which question to ask to push you to the next level. Working with him is a joy!
Anna Ssemuyaba
Writer, Represented by Casarotto & Ramsay
This course is simply unparalleled and the way this breaks down storytelling makes it easy for any writer to understand the components that lie at the heart of every compelling narrative.
Parambir Singh
Writer
TIME TO FACE FACTS...
You’ve tried character bios and beat sheets. Read the books. Watched countless videos.
But you're still stuck with flat characters, writers block and hollow plots that fizzle out - so you need a new approach...
Most writers wrestle with ideas they believe in but can’t shape them into stories that work.
They sink in countless hours and priceless energy but ideas don't get off the ground.
Self-doubt creeps in. Takes over.
Motivation and momentum die.
The Pro Writer Blueprint solves those problems, providing your vital guide.
You'll access 13+ years of industry experience in 80+ step-by-step lessons over 10 hours of video content.
Through a repeatable method for character-led storytelling that hooks readers and audiences with powerful results, you'll write your script or novel in manageable stages with templates, exercises and guides.
Billy is amazing when it comes to exploring where story can go. He understands the hows, wheres and whys of when a beat should land and really helped me to understand and enforce these structural rules whilst still holding true to the integrity of the story I wanted to tell. Billy was a great help when it came to exploring themes and character arcs, sending me down some long and winding roads to build the world I was creating into a fully realised place, crammed with nuanced, complicated people.
Leah Gasson
Writer, represented by ITG
Before I found this course I was struggling to find the theme in my story and felt like I didn’t know what I wanted to say. Working with this process was clear and concise and now I feel like I’m in a stronger position.
Dan Evans
Writer, BBC
I was able to implement the theory discussed and see a clearer narrative journey for my protagonist. Now I'm energised to continue working on my project with a fresh approach and method.
Grant Reid
Writer / Producer, BBC
HERE'S THE TOUGH TRUTH
Most writing feels flat and most stories wander till the writer gives up or the reader gets bored.
And no wonder!
Just think about everything you have to do to write a great story...
You have to -
Give your characters authentic feelings and relatable goals, regardless of the story's scale or stakes
Show why they act the way they do in every chapter or scene
Build tension and twists so every plot point propels your story in a way that keeps readers engaged
Weave meaning into character's journeys so the reader's experience isn't "it was just people doing things and I don't know why"
Balance internal struggles with outward action and plot
Show how characters change and grow in a relatable ways that bring your story's themes to life by the end
Control the pacing and speed so the energy never flat-lines and reader doesn't switch off
Ensure every choice drives reader investment and helps to sell your story in the professional world
And that's just the start!
WHY MOST WRITERS FAIL
They don't know what their story is really about.
They write a bunch of events in a sequence without understanding that events don't equal a story.
Plot and character are developed apart so feel disconnected throughout.
The structure feels forced, added as an afterthought or it's missing entirely...
Emotional arcs and key moments don't land as intended so the experience feels pointless and waste of the reader's time.
DOES THIS SOUND FAMILIAR?
Your mind is filled with strong scenes but you struggle to link them in a powerful story that delivers the climax you want.
You’ve built characters you love but their journeys feel hollow and just don't land like you'd hoped.
You’re stuck in loops of rewriting because finding the right fixes leaves you increasingly overwhelmed.
The structure feels forced, added as an afterthought or it's missing entirely...
So you’re losing motivation and confidence because doing your vision justice feels out of reach while it's costing you time.
Most writers face the same roadblocks because ideas aren't enough on their own.
Chances are, you don’t need more ideas.
And you don't need more stress or lost time...
You just need a proven roadmap to bring your story's elements together so they work in sync at the professional level.
INTRODUCING
THE PRO WRITER BLUEPRINT
80+ LESSONS.
10+ HOURS OF VIDEO CONTENT.
Our course covers 5 modules designed to give you a comprehensive practical and theoretical understanding of professional storytelling and writing techniques.
WORKBOOKS
In addition to our video-based lessons, we provide downloadable workbooks and accompanying exercises with checklists, templates and cheat sheets to help you quickly grow your project step-by-step.
CONSULTATIONS
The course includes access to working industry professionals for editorial consultations on your outline and completed first draft, guaranteeing the best possible results in the shortest possible time.
COMMUNITY
When you enrol in the course you'll gain 3 months free access to our writing community - where fellow writers and students share your journey and you can access bi-weekly live Q&As with Billy Cook.
HOW YOU'LL MASTER STORYTELLING
WHAT YOU WILL LEARN:
The proven PWB Process that takes you from raw idea to polished, professional-grade novel or script.
How to develop story concepts into compelling premises and pitches that capture industry and audience interest.
The principles of story formats, genres, and plot archetypes — and how to choose the right one for your idea.
A simple, professional framework for creating complex, captivating characters with real Wants, Needs, Wounds, and Beliefs.
How to build immersive worlds and settings that enhance theme and resonate with readers.
The secrets to writing timeless stories with universal appeal by mastering theme and philosophical conflict.
How to master every type of story and character arc for development with maximum emotional impact.
A visual “story clock” approach that makes outlining stories quick, easy and professional — no more sprawling drafts or major rewrites.
Structure mastery, ensuring your story always hits the vital dramatic turning points readers expect and all stories require.
How to handle multiple characters, subplots, and timelines while keeping your narrative cohesive.
A practical blueprint for writing, pacing, and refining scenes so every page turns and no momentum is lost.
Proven dialogue techniques that make conversations feel authentic while carrying tension and subtext.
Hacks for pacing, tension, and stakes, so your chapters and episodes grip from start to finish.
How to turn your finished outline into a draft you can actually complete, avoiding the overwhelm and mistakes that hold most writers back.
MODULE 0
Pro Writer Launchpad
In this module, you’ll learn how to turn raw ideas into clear, professional concepts and set up the tools, routines, and mindset to succeed as a writer.
MODULE 1
Dramatic Alchemy Foundations
This module will teach you how to master formats, genres, characters, and worldbuilding to develop story concepts into powerful premises with universal appeal.
MODULE 2
Arc Mastery Framework
In this module, you’ll learn how to combine story and character arcs with structure in a fool-proof system that makes outlining fast and reliable.
MODULE 3
Structure Mastery Blueprint
In this module, you’ll unpack the essential beats and stages every story needs and build a complete blueprint to guide your novel or screenplay.
MODULE 4
Scene Hacks & Dramatic Calibrations
In this module, you’ll discover advanced techniques for dialogue, pacing, and tension so every scene keeps readers hooked and turning pages.
I wrestled with writing a captivating story, rejections left, right and centre, issues with lack of plot and events. What was different about working with Billy’s process was the structure and list of requirements to fulfil for a story to work - very effective and needed! When he was talking about character, plot and events, I realised that I had a character-heavy story and occasional events with no real plot happening. Now I feel more hopeful, with more direction.
Sreelekha Chakrala
Writer
So supportive when I wrote a recent pilot. The final script has opened a lot of doors for me and I am so grateful for all of Billy’s incredibly sharp feedback and encouragement.
Ed Cripps
Writer, Represented by United Agents
Being unsure and conflicted about how to proceed with my writing and where to focus my energy, I felt frustrated, overwhelmed and indecisive. This enabled me to see the through-lines in my writing and subjects, and to therefore be more strategic with where I focused next. Billy is very market savvy which is invaluable. He was able to advise on how to position myself and which projects have a better chance of being produced.
Melissa Reiner
Published Novelist & Screenwriter
FAQs
GOT QUESTIONS?
QUESTION
Who is this course for?
ANSWER
Anyone who wants to master professional writing in fiction, film or TV so their story can stand out and sell.
If you want a single, simple process that eliminates overwhelm and brings your vision to life with proven methods and expert guidance, the Pro Writer Blueprint's for you!
It's perfect for aspiring or working writers, development teams, freelancers, and anyone else who wants to learn how to write stories that captivate, resonate and endure.
QUESTION
What kind of assignments will I be working on in the course?
ANSWER
They'll all be written assignments (shocking, we know).
The exercises and lessons in each module culminate in that module's assignment.
These are collated in the exercise documents you have the option to purchase in the Course Resource bundle providing all workbooks and checklists too.
Your assignments are discussed in one to one consultations.
QUESTION
What kind of support will I receive while taking the course?
ANSWER
You'll have access to the community where you can post your questions. The community comes with the option to join to bi-weekly live Q&As .
You also have the option to book one-on-one support from a working industry professional and two stages during the course - though you can book that whenever you're ready.
We'll provide you with feedback on your assignments, answer any questions you have, and help you overcome any challenges you're facing.
QUESTION
What's your refund policy?
ANSWER
We offer a 14 day refund policy from the date of initial purchase.
However, as this is a digital information product we cannot refund purchases once you have created your account's login details to access the course content itself. This is to protect our IP.
Please make sure you are committed to mastering professional writing and sale-ready storytelling before purchasing this course.
Your Course Tutor
Billy Cook
With over 13 years of experience in high-end television drama working on international hit shows, Billy has helped writers grow ideas from scratch to script commissions, sold out theatre runs, produced series and feature films. He specialises in helping writers craft emotionally powerful characters and industry-ready stories through structured storytelling tools, frameworks and techniques.
His production credits include BBC One’s international sensation POLDARK, Sir Christopher Hampton’s THE SINGAPORE GRIP for ITV, the reinvention of SILENT WITNESS as a serial thriller for its Silver Anniversary on BBC One, and the flagship series of Channel 5's DRAMA OF THE WEEK.
Billy has been a tutor at the UK's National Film & Television School, a BAFTA Rocliffe panellist for new writing talent, a juror at Goldsmiths University Screenwriting MA, and a Screenwriting tutor at London’s CityLit college. Using a simple system refined and proven in the professional world, Billy helps writers eliminate overwhelm for fast and easy results, with students achieving professional success and products that sold.
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